
Baidu's management will hold an earnings conference call at 8 PM on July 23, 2008 U.S. Eastern Time (8 AM on July 24, 2008 Beijing/Hong Kong time).
Piper Jaffray analysts Gene Munster and Vivian Li, maintain their Buy rating and $430 price target. They said, "We expect Baidu to report slight upside to the Street's estimate of $112m in revenue, despite concerns over the China earthquake in May. From our conversation with four Baidu advertisers and two ad agencies, we believe Baidu's business remains robust given by :
- Consistent addition of new customers as advertisers continue to adapt to paid search marketing and
- Increased ARPU from bundled sales of Baidu's display ad and search ad."
There is still a small negative impact from the Chinese earthquake on the company's business "as traffic and small and medium advertisers in the earthquake area were both affected." However, the expected impact is not meaningful.
The Analysts current revenue estimate for 3Q08 implies sequential growth of 19%. Baidu is the leading search engine in China, attracting 5.5 million visitors annually.
While
Canaccord Adams expects BIDU to report "healthy" Q2 results but remains concerned about the global economic slowdown and inflationary pressures. The firm maintains a Sell rating and $265 target.
Source: Schaeffer's Investment ResearchHowever Bidu's Short Interest Ratio is still hight as figured on the chart above. It indicates that investors remain bearish on Baidu. But as contrarians, it might be seen as a buying opportunity. Key findings of Pearl Research’s new report “Baidu vs. Google: A Study of Search Engine Preferences among Chinese Youth” is :
Google is thought of as a foreign service which is not as suitable for Chinese searches Our interviews indicate that many Chinese youth chose to use Baidu over Google because they believe Baidu is a domestic product and thus should be better at indexing Chinese content.
China has the worlds largest population with over 1.3 billion people and according to a several studies China has more internet users than the USA with over 160 million internet users and spends 2 billion hours online per week. So thats why Baidu.com is the 5th largest internet website in the world and is bigger than Ebay and Amazon.
Source: istockanalyst.com
Baidu's Financial Performance:
- EPS Growth in Last Quarter: -31.03 %
- EPS Growth in Last Year: 87.50 %
- Sales Growth in Last Quarter: 4.60 %
- Sales Growth in Last Year: 130.38 %
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